What we Did:

We analyzed the company’s commercial strategy of their aerospace and defense products.

We performed primary and secondary research in terms of historical pricing and ran quantitative analysis to identify the deviations, the extent and where that is found in the market as a whole.

We investigated the economics of the value chain, sale and delivery cycle behind a specific product, fighter jets, and compared that with competitor products.

We analyzed where increasing demand for defense and aerospace products are coming, buyers, and the purchasing power in relation to increased prices.

We analyzed the level and capacity of production, process, and time it takes to complete 1 product and the costs around that. 

We explored the impact of environmental changes, mainly socio-political, on the pricing of defense products and the correlation with demand.

We investigated the bottlenecks in production, operations and sales and the increased costs associated.

We explored the introduction of the latest tech to the products and services, and the commercial viability it may bring in both the short and long term.

We projected the change in behavior and budgets of governments, being the main buyer to such products, in relation to environmental changes and increased pricing.